How to generate Dataset id with CAPI Token

To generate a Dataset ID with a CAPI (Conversions API) token for Facebook (Meta) integration, you need to set it up from Meta Events Manager. This is typically used to send server-side events (like purchase, registration) from your backend to Facebook for better tracking and campaign optimization.

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🔧 Steps to Generate Dataset ID and CAPI Token

✅ Step 1: Go to Events Manager

• Visit: https://business.facebook.com/events_manager2

• Select your Facebook Pixel or create a new one.

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✅ Step 2: Choose ‘Add Events’ > ‘From a Server’

• Click on your Pixel.

• Then click on “Settings” tab.

• Scroll to “Conversions API” section.

• Click “Generate Access Token” – This gives you the CAPI token.

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✅ Step 3: Copy the Dataset ID

• Still on the Pixel Settings tab, scroll to:

  • Pixel ID = Dataset ID (also called Data Set ID or Pixel ID)

  • It’s a 16-digit number (e.g. 1234567890123456)

📝 Important: Save the Access Token securely. It won’t be shown again.

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📩 Example: What You’ll Get

• Dataset ID: 1234567890123456

• Access Token: EAAGxxxx... (long alphanumeric token)

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✅ Use Case in Backend CAPI Integration

When making POST requests to Facebook’s CAPI, you’ll send this:

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🔒 Security Tip

• Keep your token safe and don’t expose it in frontend code.

• Regenerate if compromised.